Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 26 January 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Monday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $69.95 AUD

The Adidas Alphabounce Running Shoes for Women are crafted for those who demand both performance and style. Featuring a seamless mesh upper and a flexible midsole, these shoes provide an adaptive fit that moves with your foot. Whether you're hitting the track or going for a casual walk, the Alphabounce offers unmatched comfort and responsiveness.

Designed with an innovative Bounce cushioning technology, these shoes deliver a springy, energizing feel with every step, giving you the confidence to push through longer runs or intense workouts. The lightweight construction ensures you stay light on your feet, while the durable outsole provides excellent grip and traction.

Perfect for athletes and fitness enthusiasts, the Adidas Alphabounce Running Shoes are not just about function—they bring sleek, modern style to your workout gear. Add these to your collection for a perfect mix of fashion and performance.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $75.00 AUD

The Adidas Sportswear Court Women's Lifestyle Shoes are a stylish, everyday sneaker designed for comfort and versatility. Inspired by classic court styles, these shoes feature a timeless design that works with almost any casual outfit. Whether you're heading to the gym, running errands, or meeting friends for coffee, these sneakers will keep you looking stylish and feeling comfortable all day long.

Crafted with a durable synthetic leather upper and cushioned midsole, the Court Women's Lifestyle Shoes deliver comfort with every step. The rubber outsole ensures reliable grip and traction, making these shoes perfect for both indoor and outdoor activities. With their simple yet sleek design, these sneakers easily pair with jeans, leggings, or dresses, making them a must-have for any wardrobe.

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Nike Sport shoes 🔥 TRENDING

Price: $185.91 AUD

The Nike Women's Running White Sneakers are the perfect choice for women who value both style and comfort. With a sleek white and glaze white design, these sneakers offer a fresh, modern look that complements any outfit. Designed with a lightweight construction, they provide all-day comfort, whether you're hitting the gym or going for a casual stroll.

These sneakers feature Nike's innovative cushioning technology, ensuring a soft, responsive feel with every step. The breathable mesh upper allows for optimal airflow, keeping your feet cool and comfortable throughout the day. The durable rubber outsole provides excellent traction, making them perfect for both indoor and outdoor activities.

Whether you're a runner, gym enthusiast, or simply looking for a comfortable everyday sneaker, the Nike Women's Running White Sneakers offer unbeatable performance and style.

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Nike Sport shoes 🔥 TRENDING

Price: $85.87 AUD

The MAFEKE Women's Athletic Running Shoes offer the perfect combination of comfort, style, and performance. Designed for women who are always on the go, these shoes feature a breathable mesh upper, ensuring your feet stay cool and comfortable even during intense workouts or long runs.

The lightweight design helps reduce foot fatigue, making these shoes ideal for both athletic performance and everyday wear. Whether you're running, walking, or simply looking for a comfortable, stylish option, these shoes deliver in both function and fashion.

The Peach/Black colorway adds a fresh, modern touch to your athletic wardrobe, making them a versatile choice that can easily be paired with various outfits. The durable rubber outsole ensures reliable traction, giving you the stability and grip you need on any surface.

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Style Insights for January 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

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