Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 26 February 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Thursday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $48.07 AUD

The Adidas Sportswear Crystal Lavender Women's Shoes bring a touch of color and style to your casual wardrobe. Featuring a beautiful lavender shade, these sneakers offer a chic and fresh look that stands out from the crowd. Perfect for those who love to add a pop of color to their outfit, these shoes combine fashion and comfort in one versatile package.

Crafted with a soft, breathable upper and cushioned midsole, the Crystal Lavender Women's Shoes ensure maximum comfort whether you're on the move or relaxing. The lightweight design and durable rubber outsole offer superior traction, making them ideal for everyday wear. The sleek and modern design pairs perfectly with everything from leggings to casual dresses, making them a wardrobe staple.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $116.30 AUD

The Adidas Women's Runfalcon Sneakers in Wonder White are a must-have for any active woman seeking both style and comfort. Designed with versatility in mind, these sneakers are perfect for running, gym sessions, or simply everyday wear.

The lightweight construction provides the support you need for long-lasting comfort, while the breathable mesh upper ensures your feet stay cool. With a durable outsole for traction, the Runfalcon sneakers will keep you steady on any surface.

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Nike Sport shoes 🔥 TRENDING

Price: $85.87 AUD

The MAFEKE Women's Athletic Running Shoes offer the perfect combination of comfort, style, and performance. Designed for women who are always on the go, these shoes feature a breathable mesh upper, ensuring your feet stay cool and comfortable even during intense workouts or long runs.

The lightweight design helps reduce foot fatigue, making these shoes ideal for both athletic performance and everyday wear. Whether you're running, walking, or simply looking for a comfortable, stylish option, these shoes deliver in both function and fashion.

The Peach/Black colorway adds a fresh, modern touch to your athletic wardrobe, making them a versatile choice that can easily be paired with various outfits. The durable rubber outsole ensures reliable traction, giving you the stability and grip you need on any surface.

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Nike Sport shoes 🔥 TRENDING

Price: $245.50 AUD

The Nike Women's Running White & Black Sneakers offer a versatile and stylish look, ideal for both athletic performance and casual wear. With a sleek white and black colorway, these sneakers make a bold statement while providing all-day comfort.

Crafted with lightweight materials and designed for optimal support, these sneakers feature Nike’s signature cushioning for a responsive, cushioned feel. The breathable mesh upper ensures proper ventilation, keeping your feet cool during intense workouts or everyday activities. The durable rubber outsole provides exceptional grip, making these sneakers perfect for both indoor and outdoor use.

Whether you're running, training, or simply on the go, the Nike Women's Running White & Black Sneakers are the perfect blend of style, comfort, and performance.

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Style Insights for February 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

MyShoes.com.au is Australia's destination for shoe lovers. We curate the best footwear from trusted retailers, so you can shop with confidence. Browse All Shoes →

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