Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 26 February 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Thursday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $77.00 AUD

The Adidas Sportswear Court Women's Lifestyle Shoes are the perfect blend of fashion and comfort, ideal for daily wear. Designed with a sleek and modern aesthetic, these shoes bring classic court-inspired style to your casual wardrobe. Whether you're running errands or enjoying a day out, these shoes offer both style and support in one comfortable package.

Featuring a soft, durable upper and cushioned midsole, the Adidas Sportswear Court Lifestyle Shoes provide all-day comfort, making them a perfect option for your busy lifestyle. The rubber outsole ensures traction and stability, while the timeless design adds a sporty edge to any outfit.

Available in a range of versatile colors, these shoes are perfect for pairing with jeans, leggings, or skirts, making them a go-to choice for casual outings. Embrace effortless style and comfort with the Adidas Sportswear Court Women's Lifestyle Shoes.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $65.64 AUD

Step up your footwear game with the Adidas Sportswear Courtblock Women's Lifestyle Shoes, blending modern style with superior comfort. Featuring a contemporary design with a mix of materials, these sneakers are perfect for casual outings, giving you both style and function in one sleek package.

The Courtblock Women's Lifestyle Shoes boast a durable upper and a cushioned midsole for all-day support and comfort. Whether you’re strolling through the city or meeting up with friends, the rubber outsole provides excellent traction, ensuring you’re always steady on your feet. The sharp, minimalist look of the Courtblock design pairs well with jeans, leggings, or skirts, making them a versatile option for your wardrobe.

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Nike Sport shoes 🔥 TRENDING

Price: $245.94 AUD

Elevate your footwear game with the Nike Women's White/Black Sneakers (DH8010), designed for both comfort and style. The classic white and black colorway adds a timeless appeal, making them perfect for any occasion, from casual outings to intense workouts.

The shoes feature a lightweight, breathable upper, ensuring your feet stay cool and comfortable no matter how long you’re on the move. The foam midsole delivers soft, responsive cushioning to absorb shock and keep you moving with ease, while the durable rubber outsole provides traction and stability.

Whether you’re hitting the gym, going for a run, or pairing them with your everyday outfits, these Nike sneakers are designed to meet the demands of your active lifestyle.

Key Features:

Breathable mesh upper for ventilation and comfort Responsive foam midsole for soft cushioning and support Durable rubber outsole for traction and stability Classic White/Black color combination for versatile wear Ideal for sports, casual wear, and active activities Get ready to step out in style with the Nike Women's White/Black Sneakers – the perfect combination of performance and fashion for the modern woman.

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Nike Sport shoes 🔥 TRENDING

Price: $139.32 AUD

Experience the perfect blend of style, comfort, and performance with the Nike Women's Running Magic Ember Sneakers. Built for runners and active individuals, these sneakers feature a responsive foam midsole that ensures cushioning with every stride, reducing impact and maximizing comfort during your runs.

The breathable mesh upper keeps your feet cool and dry, while the durable rubber outsole provides excellent grip on various surfaces, whether you're on the treadmill or hitting the pavement. The modern Magic Ember colorway brings a pop of energy to your workout gear, ensuring you stand out in style.

Ideal for running, training, or casual wear, these sneakers are designed to support your active lifestyle.

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Style Insights for February 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

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