Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 24 July 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Friday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $81.00 AUD

Step up your style game with the Adidas Sportswear Advantage Women's Lifestyle Shoes, featuring a chic metallic finish that adds a touch of glam to any casual look. These sneakers are designed for everyday comfort, blending iconic Adidas style with modern elegance. Whether you're running errands or enjoying a day out with friends, the Advantage Lifestyle Shoes offer the perfect balance of style and function.

With a soft leather upper and cushioned midsole, these shoes provide all-day comfort, while the durable rubber outsole ensures excellent traction and support. The metallic accents give these sneakers a unique, trendy edge that stands out in any crowd. Perfect for pairing with jeans, leggings, or skirts, these shoes are a versatile addition to any wardrobe.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $51.17 AUD

Elevate your athletic style with the Adidas Sportswear Racer Shoes in Black. These sneakers combine a modern design with performance features, making them the ideal choice for women who are always on the go.

With a lightweight and breathable upper, these shoes provide all-day comfort and support, whether you're running errands, heading to the gym, or enjoying a casual outing.

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Nike Sport shoes 🔥 TRENDING

Price: $166.49 AUD

Boost your running experience with the Nike Women's Winflo Running Shoe. Designed for runners who demand performance and style, this shoe combines superior cushioning, support, and breathability to enhance your workout routine or everyday wear.

The lightweight upper ensures breathability, while the cushioned midsole offers responsive comfort during long runs. The durable rubber outsole provides reliable traction, making it perfect for both indoor and outdoor activities. Whether you're sprinting or jogging, the Nike Winflo ensures you stay comfortable and supported throughout your workout.

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Nike Sport shoes 🔥 TRENDING

Price: $273.87 AUD

Take your running experience to the next level with the Nike Women's Invincible Running Shoes in White and Purple. Designed to offer ultimate cushioning and support, these shoes are perfect for athletes looking for a responsive, comfortable ride during their training sessions or long-distance runs.

The Invincible Run features Nike's ZoomX foam, providing exceptional softness and energy return with every step. The wide platform design delivers added stability, making this shoe ideal for a smooth, supportive run, no matter your stride. The breathable mesh upper ensures your feet stay cool, while the rubber outsole offers reliable traction, ensuring a solid grip on various surfaces.

With its stylish White/Purple color combination, this shoe provides not only performance but also a sleek, modern aesthetic. Whether you’re training for a race or enjoying a casual jog, these running shoes are designed to support you mile after mile.

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Style Insights for July 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

MyShoes.com.au is Australia's destination for shoe lovers. We curate the best footwear from trusted retailers, so you can shop with confidence. Browse All Shoes →

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