Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 12 August 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Wednesday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $48.07 AUD

The Adidas Sportswear Crystal Lavender Women's Shoes bring a touch of color and style to your casual wardrobe. Featuring a beautiful lavender shade, these sneakers offer a chic and fresh look that stands out from the crowd. Perfect for those who love to add a pop of color to their outfit, these shoes combine fashion and comfort in one versatile package.

Crafted with a soft, breathable upper and cushioned midsole, the Crystal Lavender Women's Shoes ensure maximum comfort whether you're on the move or relaxing. The lightweight design and durable rubber outsole offer superior traction, making them ideal for everyday wear. The sleek and modern design pairs perfectly with everything from leggings to casual dresses, making them a wardrobe staple.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $89.95 AUD

Step into classic style and ultimate comfort with the Adidas Women's Originals Smith Sneakers. Known for their timeless design, these sneakers are perfect for casual everyday wear. The clean, minimalist look features a durable leather upper, offering both durability and a sleek appearance. Whether you're out for a stroll or meeting friends, these sneakers elevate any outfit with their signature Adidas style.

Designed with comfort in mind, the cushioned insole ensures a supportive fit, while the rubber outsole provides traction for all-day wear. Whether you're pairing them with jeans, skirts, or leggings, these sneakers offer a versatile look that never goes out of style. The Adidas Women's Originals Smith Sneakers are a must-have for anyone looking to add a classic touch to their wardrobe.

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Nike Sport shoes 🔥 TRENDING

Price: $166.49 AUD

Boost your running experience with the Nike Women's Winflo Running Shoe. Designed for runners who demand performance and style, this shoe combines superior cushioning, support, and breathability to enhance your workout routine or everyday wear.

The lightweight upper ensures breathability, while the cushioned midsole offers responsive comfort during long runs. The durable rubber outsole provides reliable traction, making it perfect for both indoor and outdoor activities. Whether you're sprinting or jogging, the Nike Winflo ensures you stay comfortable and supported throughout your workout.

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Nike Sport shoes 🔥 TRENDING

Price: $280.17 AUD

The Nike Flyknit Venture Trainers - Platinum are designed for those who want a sleek and stylish sneaker that also delivers performance. Featuring a breathable Flyknit upper, these trainers provide flexibility and support for your feet while keeping them cool and comfortable. The lightweight construction makes them ideal for long runs or casual wear, and the Platinum color adds a modern touch to any outfit.

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Style Insights for August 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

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