Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 18 August 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Tuesday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $75.00 AUD

The Adidas Sportswear Court Women's Lifestyle Shoes are a stylish, everyday sneaker designed for comfort and versatility. Inspired by classic court styles, these shoes feature a timeless design that works with almost any casual outfit. Whether you're heading to the gym, running errands, or meeting friends for coffee, these sneakers will keep you looking stylish and feeling comfortable all day long.

Crafted with a durable synthetic leather upper and cushioned midsole, the Court Women's Lifestyle Shoes deliver comfort with every step. The rubber outsole ensures reliable grip and traction, making these shoes perfect for both indoor and outdoor activities. With their simple yet sleek design, these sneakers easily pair with jeans, leggings, or dresses, making them a must-have for any wardrobe.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $89.95 AUD

Step into classic style and ultimate comfort with the Adidas Women's Originals Smith Sneakers. Known for their timeless design, these sneakers are perfect for casual everyday wear. The clean, minimalist look features a durable leather upper, offering both durability and a sleek appearance. Whether you're out for a stroll or meeting friends, these sneakers elevate any outfit with their signature Adidas style.

Designed with comfort in mind, the cushioned insole ensures a supportive fit, while the rubber outsole provides traction for all-day wear. Whether you're pairing them with jeans, skirts, or leggings, these sneakers offer a versatile look that never goes out of style. The Adidas Women's Originals Smith Sneakers are a must-have for anyone looking to add a classic touch to their wardrobe.

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Nike Sport shoes 🔥 TRENDING

Price: $99.99 AUD

The Nike Revolution Nature Women's Running Shoes are designed with sustainability and performance in mind. Made from eco-friendly materials, these shoes offer the perfect balance of comfort, durability, and style. The breathable mesh upper keeps your feet cool during runs, while the cushioned midsole provides responsive support for every step. Whether you're running on the track or hitting the pavement, these shoes will keep you feeling fresh and supported. A must-have for the eco-conscious athlete.

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Nike Sport shoes 🔥 TRENDING

Price: $176.76 AUD

The Nike Women's Running Shoes in White/Black offer a perfect balance of performance and style. Designed with a breathable mesh upper, these sneakers keep your feet cool and comfortable during intense workouts or casual runs. The lightweight construction and responsive cushioning ensure that every step feels effortless, while the durable rubber outsole provides excellent traction on various surfaces.

Whether you're hitting the gym, going for a jog, or running errands, these running shoes deliver the support and comfort you need. The White/Black colorway offers a classic and versatile design that pairs effortlessly with any athletic or casual outfit.

Key Features:

Breathable mesh upper for maximum airflow and comfort Responsive cushioning for all-day comfort and support Durable rubber outsole for superior traction Stylish White/Black design that fits any occasion Ideal for running, walking, and everyday wear With the Nike Women's Running Shoes, you get both performance and style, making them your go-to choice for a variety of activities.

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Style Insights for August 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

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