Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 18 August 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Tuesday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $48.07 AUD

The Adidas Sportswear Crystal Lavender Women's Shoes bring a touch of color and style to your casual wardrobe. Featuring a beautiful lavender shade, these sneakers offer a chic and fresh look that stands out from the crowd. Perfect for those who love to add a pop of color to their outfit, these shoes combine fashion and comfort in one versatile package.

Crafted with a soft, breathable upper and cushioned midsole, the Crystal Lavender Women's Shoes ensure maximum comfort whether you're on the move or relaxing. The lightweight design and durable rubber outsole offer superior traction, making them ideal for everyday wear. The sleek and modern design pairs perfectly with everything from leggings to casual dresses, making them a wardrobe staple.

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Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $206.09 AUD

The Adidas Women's Grand Court Tennis Shoe is the perfect addition to your casual footwear collection. With its timeless tennis-inspired design, this shoe combines sporty elegance with everyday comfort.

Ideal for women who love both style and performance, the Grand Court Tennis Shoe is versatile enough for both athletic and leisure wear. Whether you're hitting the streets or heading to a casual gathering, these sneakers will keep you comfortable and fashionable.

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Nike Sport shoes 🔥 TRENDING

Price: $157.13 AUD

The Nike Women's Running Shoes in black are engineered for comfort, support, and style, making them the ideal choice for active women. These sneakers offer a sleek black design that pairs well with any athletic or casual outfit, ensuring both performance and versatility.

Featuring a breathable mesh upper, these shoes help keep your feet cool and comfortable even during intense workouts or long runs. The padded collar and cushioned insole provide all-day support, while the durable rubber outsole delivers excellent traction on various surfaces, ensuring stability and confidence in every step.

Whether you're hitting the pavement for a run, working out at the gym, or running errands, the Nike Women's Running Shoes offer the right combination of comfort, support, and durability. Their lightweight construction and responsive cushioning allow for maximum performance, making them a must-have in any athletic wardrobe.

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Nike Sport shoes 🔥 TRENDING

Price: $216.78 AUD

Stay stylish and comfortable with the Nike Women's Trainers Black/White. Featuring a clean and modern black-and-white design, these trainers are perfect for a variety of occasions, whether you're hitting the gym, running errands, or just relaxing with friends.

Crafted with a breathable upper, these sneakers allow air circulation to keep your feet cool and comfortable throughout the day. The cushioned midsole offers soft, responsive support, while the durable rubber outsole provides reliable traction for all types of activities.

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Style Insights for August 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

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Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

MyShoes.com.au is Australia's destination for shoe lovers. We curate the best footwear from trusted retailers, so you can shop with confidence. Browse All Shoes →

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