Footwear Trends This Week: Adidas, Nike, New Balance Dominate Social Media

Published: 18 September 2026 | By MyShoes.com.au Editorial Team

The footwear industry is buzzing this Friday, and our social listening tools have been tracking the conversations that matter. After analysing over 40 discussions across fashion communities, here's what's trending in the shoe world this week.

Whether you're a sneakerhead, a high heel enthusiast, or simply looking for your next pair of everyday shoes, these insights will help you stay ahead of the curve.

This Week's Trending Brands

1. Adidas - 5 mentions, popularity score: 946 2. Nike - 5 mentions, popularity score: 930 3. New Balance - 5 mentions, popularity score: 898 4. Jordan - 5 mentions, popularity score: 596 5. Asics - 5 mentions, popularity score: 590

What People Are Talking About

• "New Balance 550 just arrived - instant classic" (1250 upvotes, 89 comments)
• "Nike Dunk Low restock incoming this weekend" (980 upvotes, 156 comments)
• "ASICS Gel Kayano 14 - most comfortable running shoe I own" (745 upvotes, 67 comments)

Featured Products Matching Today's Trends

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $65.64 AUD

Step up your footwear game with the Adidas Sportswear Courtblock Women's Lifestyle Shoes, blending modern style with superior comfort. Featuring a contemporary design with a mix of materials, these sneakers are perfect for casual outings, giving you both style and function in one sleek package.

The Courtblock Women's Lifestyle Shoes boast a durable upper and a cushioned midsole for all-day support and comfort. Whether you’re strolling through the city or meeting up with friends, the rubber outsole provides excellent traction, ensuring you’re always steady on your feet. The sharp, minimalist look of the Courtblock design pairs well with jeans, leggings, or skirts, making them a versatile option for your wardrobe.

View Product →

Adidas Adidas Casual Shoes 🔥 TRENDING

Price: $116.30 AUD

The Adidas Women's Runfalcon Sneakers in Wonder White are a must-have for any active woman seeking both style and comfort. Designed with versatility in mind, these sneakers are perfect for running, gym sessions, or simply everyday wear.

The lightweight construction provides the support you need for long-lasting comfort, while the breathable mesh upper ensures your feet stay cool. With a durable outsole for traction, the Runfalcon sneakers will keep you steady on any surface.

View Product →

Nike Sport shoes 🔥 TRENDING

Price: $251.56 AUD

Elevate your casual wardrobe with the Nike Women's Trainers Orewood Metallic. Designed for both comfort and style, these sneakers feature a unique metallic finish that adds a touch of shine to your everyday look. Whether you're running errands or meeting friends, these trainers offer the perfect balance of style, durability, and support.

The shoes are crafted with a breathable upper to keep your feet cool, while the cushioned midsole provides all-day comfort. The durable outsole ensures reliable traction on various surfaces, making them versatile enough for both indoor and outdoor wear.

View Product →

Nike Sport shoes 🔥 TRENDING

Price: $131.14 AUD

The Nike Season Running Shoes - Sail/Rush Fuchsia offer an unbeatable combination of style, comfort, and performance. Designed for women who value both aesthetics and function, these running shoes feature a lightweight mesh upper that provides breathability and a plush, cushioned midsole for all-day comfort. Whether you're running, training, or just out for a walk, the Nike Season Running Shoes offer a smooth and supportive ride. The durable rubber outsole provides excellent traction, making these shoes perfect for a variety of activities.

Breathable Mesh Upper: Keeps your feet cool and dry during any workout. Cushioned Midsole: Offers comfort and support with every step. Durable Rubber Outsole: Provides superior traction for running and daily wear. Stylish Sail/Rush Fuchsia Color: A modern, bold look for active women. These shoes are perfect for any woman looking to boost her performance while enjoying superior comfort. The Nike Season Running Shoes in Sail/Rush Fuchsia are designed to help you go further and look great while doing it!

View Product →

Style Insights for September 2026

Based on current social media conversations, here's what we're seeing:

• Comfort is King: Discussions about cushioning and all-day comfort continue to dominate
• Sustainable Choices: Eco-friendly materials are increasingly mentioned in buying decisions
• Versatile Styles: Shoes that work for both casual and semi-formal settings are in demand
• Bold Colours: Fashion communities are embracing statement colours this season

---

Stay Ahead of the Trends

Want to be the first to know about the latest footwear trends? Follow us on social media and check back regularly for our weekly trend reports.

MyShoes.com.au is Australia's destination for shoe lovers. We curate the best footwear from trusted retailers, so you can shop with confidence. Browse All Shoes →

---

Disclaimer: MyShoes.com.au may earn a commission on purchases made through our links at no extra cost to you. We only recommend products we believe in.